Breathe Intent into Your ABM Program
Account Based Marketing programs continue to be implemented across B2B companies. A large majority of marketers and organizations consider ABM
Understand B2B Intent Data and How to Use It for Revenue Generation
The term ‘B2B intent data’ is used to mean a wide range of signals that indicate an individual’s interest in
Is Third-party Intent Data Enough to Decode Your Buyer’s Journey
The term ‘B2B intent data’ is widely used to refer to a range of signals that indicate a person’s interest
How to Use Intent Data for Strategic B2B Marketing
What if you knew which companies your prospect has been talking to? Or their pain points and what
How to Use B2B Intent Data to Build Qualified Pipeline
Customer intent is the fulcrum of every customer-centric marketing approach. Unsurprisingly, B2B intent data has emerged as a precious resource